How would you increase sales?
Submitted by: AdministratorThis question seeks to assess your marketing potential. If you have thoroughly prepared for the interview then this will be a good opportunity for you to display some industry specific knowledge. In the sector often the price and placement of products are key, so you may wish to shape your answer around these elements of the marketing mix. Finish your reply with a acknowledgement of the balance between an increase in revenues and an increase in the cost of marketing.
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