1. What is the density of Keywords Stuffing recommended by Google?

I think 5 is the density of keywords stuffing.

4. What is site box?

- SandBox is a filter that is applied to new sites. A new site is put in the sandbox and is kept there for some time until the search engine starts treating it as a normal site.



- SandBox is a filter applied to new inbound links to new sites. There is a fundamental difference between this and the previous assumption: the filter is not based on the age of the site, but on the age of inbound links to the site. In other words, Google treats the site normally but it refuses to acknowledge any inbound links to it unless they have existed for several months. Since such inbound links are one of the main ranking factors, ignoring inbound links is equivalent to the site being absent from search results. It is difficult to say which of these assumptions is true, it is quite possible that they are both true.

5. Google looks down upon paid links for enhancing page rank. If a website sells links, what actions does Google recommend to avoid being penalized?

► a. The text of the paid links should state the words "paid text link" for Google to identify it as a paid link
► b. Only Paid text links to non-profit websites should be accepted
► c. Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink
► d. Paid links should be disclosed through the "index=nofollow" attribute in the hyperlink

c. Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink

6. How are site maps important for the Search engine optimization process?

► a. Site maps help the search engine editorial staff to go through a website, hence ensuring quicker placement
► b. Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title "Site Map" on the home page of a website.
► c. Site maps help the search engine spider pick up more pages from the website
► d. None of the above

c. Site maps help the search engine spider pick up more pages from the website

7. Which of the following website design guidelines have been recommended by Google?

► a. Having a clear hierarchy and text links
► b. Every page should be reachable from at least one static text link
► c. If the site map is larger than 100 or so links, you should break the site map into separate pages
► d. Keeping the links on a given page to a reasonable number (fewer than 100)
► e. Use less than 30 images or graphics per page

a. Having a clear hierarchy and text links

8. All major search engines are case sensitive.

► a. True
► b. False

b. False

9. What is the most likely time period required for getting a Google page rank?

► A. 1 week
► B. 3 weeks
► C. 2 months
► D More than 3 months

C. 2 months

10. Which of the following options describes the correct meaning of Mouse Trapping?

► a. The technique of monitoring the movement of the mouse on the webpage
► b. The technique of monitoring the area on which an advertisement was clicked
► c. The web browser trick, which attempts to redirect visitors away from major websites through a spy ware program
► d. The web browser trick, which attempts to keep a visitor captive at on a website

d. The web browser trick, which attempts to keep a visitor captive at on a website

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