Social Media Specialist Interview Question:

Explain me how do you monitor social media for a client?

Submitted by: Muhammad

“Huh?” Hopefully your next step is obvious.

“Google alerts”. Not bad, but wait and see if they add in stuff like subscribing to Twitter searches and the like.

“I use a 3rd party tool”. Fine, but make sure they do more than plug in some keywords and wait for e-mails. A human being needs to review what the tool reports or its worthless.
Submitted by: Muhammad