Digital Marketing Manager Interview Question:

Explain me what are the key elements to optimize the conversion rates per PPC?

Submitted by: Muhammad

Conversion rate is nothing but to bring more visitors to your site. To increase the conversion rates you have to focus on following things

☛ Write compelling content on your site that is relevant to the keyword or search query
☛ Maintain a high degree of relevance between your ads and corresponding landing pages
☛ The webpage should easy registering process, signing up for a newsletter or making a purchase
☛ Check design of your landing page which should have right combination of color, layout and GUI to attract more customers
Submitted by: Muhammad