SEM Specialist (SEO/SEM) Interview Question:

Do you know the working of AdWords?

Submitted by: Muhammad

Google AdWords work on the basis of a bidding system. For instance, if the bidding price is higher, your ad will appear on top of the Google page. Working on the ‘pay per click' model, you only pay the amount you have bid if someone taps on your ad that appears on Google SERPs.
Submitted by: Muhammad