SEM Specialist (SEO/SEM) Interview Question:

Tell me what's your methodology in creating ad copies?

Submitted by: Muhammad

This question wants to find out how you would come up with ad copies. Are they compelling and paint an accurate picture of the intended message? You may answer it based on the following guidelines:

☛ Find out why your ad copy should be more effective than others
☛ Your ad's ability to answer basic questions
☛ Testing the ad copy; we'll never know how effective it is until we put it to the test
Submitted by: Muhammad