Interviewer And Interviewee Guide

Web Developer Cum SEO Analyst Interview Question:

Please explain what is PPC?

Submitted by: Muhammad
PPC stands for Pay Per Click and is an advertisement campaign hosted by Google. It is segmented into two modules CPC ( Cost per click) and CPM ( Cost per thousand impressions) through flat rate and bidding respectively. In CPC, if the user clicks on the advert, only then the advertiser will be charged.
Submitted by: Muhammad

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