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Marketing Communication Interview Question:
Tell me how to judge the effectiveness of Marcom activities?
Submitted by: Muhammad☛ Reach
☛ Frequency
☛ Increase in sales
☛ Improving the company image
☛ Brand and advertising awareness
☛ Cost per thousand
☛ Change in market share etc.
Submitted by: Muhammad
☛ Frequency
☛ Increase in sales
☛ Improving the company image
☛ Brand and advertising awareness
☛ Cost per thousand
☛ Change in market share etc.
Submitted by: Muhammad
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