Director Communication Interview Question:

What are the various responsibilities of a person working as Director Communications?

Submitted by: Administrator

The various responsibilities of a person working in Marcom are as follows:

- Crafting an effective communication messages to the target audience and implementing the same using different media starting from Internet to newsletter
- Media management and measurement
- Liaison with creative agency
- Designing marketing collaterals
- Sourcing vendors and vendor management
- Managing market research assignments
- Web content and corporate website management
- Training & Development
- Organizing conferences and other product launch events
- Active participation in exhibitions/tradeshows and
- Meeting public relations requirements.
Submitted by: