Marketing & Online Customer Support Interview Question:

Can you explain me how you determined the style, tone, and voice for a specific piece of content you recently completed?

Submitted by: Muhammad

☛ Why it's important to ask this: Your content marketer will need to express a unique voice and opinion in their work. However, they also need to adapt their own style as a function of your company's needs, the audience, format of the content, person they're writing for, and so on.
☛ What to look out for: Look and ask for specific examples of how they modified their style, as well as asking them to identify why this is important.
Submitted by: Muhammad