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Strategic Marketing Interview Question:
Muller has established a 40% share of the UK yogurt market since its launch in 1987. What kind of growth strategy did they use?
Submitted by: Administrator1. Diversification
2. Product development
3. Market development
4. Market penetration
Answer: Market penetration
Submitted by: Administrator
2. Product development
3. Market development
4. Market penetration
Answer: Market penetration
Submitted by: Administrator
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