Telesales Representative(TSR) Interview Question:

Tell us what are the characteristics that distinguish direct marketing?

Submitted by: Muhammad

Following are the characteristics that distinguish direct marketing :

☛ The customers are pre targeted.
☛ Customers are addressed directly.
☛ The response of direct marketing is scalable.
☛ The whole process is action driven.
☛ Independent of business size.
Submitted by: Muhammad