Marketing Intern Interview Question:

Tell us what steps do you take when you actually create your content?

Submitted by: Muhammad

► Mediocre Responses:
☛ I write my blog post in Word and then post it when it's ready.

► Great Responses:
☛ I write my blog post in Word, add hyperlinks to at least three other pieces of content on our site that we've published, and add at least one hyperlink to a third party resource.
☛ I ensure there's an associated featured image for the post by going to a stock image site.
☛ I always make sure there's a clear call to action at the end of each post.
☛ For quality control, I make sure at least one other person has proofread it before publishing.
☛ I optimize the title for a target keyword by looking at what terms people are searching for in Google.
Submitted by: Muhammad