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Customer Relationship Manager(CRM) Interview Question:

What advantages might CRM have for specific verticals?

Submitted by: Muhammad
The answer to this question is not if but how much. Since CRM helps you do what you do better, if you are in a professional services company with long sales cycles, project terms, and frequent interactions and touch points, CRM will be exponentially more valuable to you. So service businesses, like lawyers, consultants, and accountants, are ripe for CRM but often have a technological aversion and a strong status quo to maintain.
Submitted by: Muhammad

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