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Industrial Management Interview Question:

What does OEM mean & Who is an OEM, explain with detailed examples?

Submitted by: Administrator
Original equipment manufacturer, when NIKE purchased
stitched cloth from Tirupur (Tamilnadu) mills for its own
branded T-Shirts, NIKE sold the T-Shirt to the end user
through its own sales team and brand name, then NIKE was
called the OEM in relation to the particular Tirupur mill.
In definition, a company that uses a product made by
another company in its own product and sells the product of
the second company under its own brand is called OEM.
Submitted by: Administrator

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