Professional Successful Strategy Interview Questions & Answers:
1. List the reasons why company really need a strategy?
★ Lack of direction will lead to wasted time and money.
★ You will miss the best opportunities by not knowing what to focus on.
★ It'll be easier for existing and start-up competitors with solid strategies to take market share from you.
★ You won't know your online audience clearly enough to market to them effectively.
★ Your resources won't be able to work in concert to produce the best results.
★ Important strategies and tactics will take a back seat to other business priorities.
★ You won't know what to optimize or when to optimize to produce the best.
2. Do you know how much money required to get business started and generating revenue?
Identify needed capital requirements by determining where your business stands today, and what is needed in order to move forward. Also, if you are in need of outside funding, what will be the sources and uses of funds requested.
3. Tell me about your most effective marketing and promotional strategies?
Once you've identified your target client, you'll need to develop and implement a strategy on how best to reach them (e.g. PPC, television, radio, social, etc). And this in large part will be influenced by where your target client consumes information.
4. Do you know about the need that business exists to satisfy?
Every business exists because of some noticeable opportunity that you have discovered within the market. So you must clearly define the need and/or problem you are solving with this business.
5. What strategy you used to satisfy the need of business?
Introduce and describe the business itself. Consider including a mission or vision statement with objectives detailing how the business satisfies the need in the market.
6. Share your ideas how does company differentiate itself?
Describe your business model and competitive advantage. This will help you to outline how the business will sustain its position within the market.
7. Do you know who will be the key players in the business?
The management team, board and advisers to the business. Highlight their expertise and experiences.
8. Do you know how big is the market in which you are entering?
Only after understanding the industry you are entering - its size, attractiveness and profit potential - can you truly justify the opportunity.
9. Tell me whom will you be targeting as customer?
Narrowing down your target customer will help enhance and define your marketing strategy.
10. Define economics of your business?
Define your revenue streams including pricing structure, costs, margins and expenses.
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