Please explain how do we rank for keywords?
Submitted by: MuhammadThere are 4 places in an app's listing that will determine whether it is eligible to rank for keywords:
☛ App name
☛ App keywords space
☛ Developer name
☛ App in app purchases (exact match only)
Apple has also been evolving its algorithm to rank apps for keywords not necessarily found in an app's listing, such as:
Partial keyword matches (e.g. ranking “Spotify music app” for “music player app”)
Competitor names (e.g. ranking Spotify for Pandora)
Common category or other contextual keywords (e.g. ranking Spotify for music-related searches)
Additionally, if a keyword is removed from your app listing (e.g. keywords space), you typically will become immediately ineligible to rank for that keyword.
Submitted by: Muhammad
☛ App name
☛ App keywords space
☛ Developer name
☛ App in app purchases (exact match only)
Apple has also been evolving its algorithm to rank apps for keywords not necessarily found in an app's listing, such as:
Partial keyword matches (e.g. ranking “Spotify music app” for “music player app”)
Competitor names (e.g. ranking Spotify for Pandora)
Common category or other contextual keywords (e.g. ranking Spotify for music-related searches)
Additionally, if a keyword is removed from your app listing (e.g. keywords space), you typically will become immediately ineligible to rank for that keyword.
Submitted by: Muhammad
Read Online App Store Optimizer (ASO) Job Interview Questions And Answers
Top App Store Optimizer (ASO) Questions
☺ | Explain me what is the primary goal of ASO? |
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☺ | Please explain how do we rank for keywords? |
☺ | Explain me a bit about yourself and your company? |
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