Please explain me how do you measure social return on investment (ROI)?
Submitted by: MuhammadTo measure the ROI that you invested in social media, you can consider using tools like the Conversation Measurement Tool on Facebook and optimized CPM. You can also use Google Analytics or LinkedIn, which have their own analytics. The criteria remain same to track the traffic like clicks, shares, purchases, number of likes, etc. ROI metric may also include
☛ e-mail subscription
☛ Website blog traffic
☛ Webinar registration
☛ Registration for content downloads,etc.
Submitted by: Muhammad
☛ e-mail subscription
☛ Website blog traffic
☛ Webinar registration
☛ Registration for content downloads,etc.
Submitted by: Muhammad
Read Online Social Media Marketing Executive Job Interview Questions And Answers
Top Social Media Marketing Executive Questions
| ☺ | Tell me what are your favorite social media blogs? |
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| ☺ | Explain me which social media brand strategy has inspired you lately and why? |
| ☺ | Explain me what are our competitors doing on social media? |
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