Successful service companies focus their attention on both their customers and their employees. They understand ___________________, which links service firm profits with employee and customer satisfaction.
Submitted by: Administrator* a) Internal marketing
* b) service-profit chains
* c) Interactive marketing
* d) Service differentiation
Answer b
Submitted by: Administrator
* b) service-profit chains
* c) Interactive marketing
* d) Service differentiation
Answer b
Submitted by: Administrator
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