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The total number of items that the company carries within its product lines refers to the ___________ of the product mix.
* a) Width
* b) Depth
* c) Length
* d) Consistency

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* c) Length
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c
Submitted by: Manaye

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☺	The total number of items that the company carries within its product lines refers to the ___________ of the product mix. * a) Width * b) Depth * c) Length * d) Consistency

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* a) It can drive up manufacturing and marketing costs by reducing economies of scale.
* b) It can create logistical problems when the company tries to meet varied requirements.
* c) It can attract unwanted competition.
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