Interview Questions Answers.ORG

Interviewer And Interviewee Guide

Marketing Executive Interview Question:

Next ❯❮ Previous

Which following information forms available to the marketing manager can usually be accessed more quickly and cheaply than other information sources?

Submitted by: Administrator

* a) Marketing intelligence
* b) Marketing research
* c) Customer profiles
* d) Internal databases

Answer d
Submitted by:

Next ❯❮ Previous

Read Online Marketing Executive Job Interview Questions And Answers

Top Marketing Executive Questions

☺	The total number of items that the company carries within its product lines refers to the ___________ of the product mix. * a) Width * b) Depth * c) Length * d) Consistency

☺	Cognitive dissonance occurs in which stage of the buyer decision-process model: * a) Need recognition * b) Information search * c) Evaluation of alternatives * d) Post purchase behavior

☺	A (n) __________________ are computerized collections of information obtained from data sources within the company. * a) Retrieval systems * b) Marketing research reports * c) Flow diagrams and PERT charts * d) Internal databases

☺	When a company enters a new product category for which its current brand names are not appropriate, it will likely follow which of the following brand strategies? * a) Product extensions * b) Line extensions * c) Brand extensions * d) New brands

☺

All of the following are considered as drawbacks of local marketing except:
* a) It can drive up manufacturing and marketing costs by reducing economies of scale.
* b) It can create logistical problems when the company tries to meet varied requirements.
* c) It can attract unwanted competition.
* d) It can dilute the brand's overall image.

Top Best Marketing Categories

☺	Marketing Interview Questions.

☺	Email Marketing Interview Questions.

☺	Advertising Interview Questions.

☺	Marketing Officer Interview Questions.

☺	Internet Marketing Interview Questions.

SHARE

Disclaimer

Interview Questions Answers .ORG is responsive and optimized web portal for individuals to get preparation for their job interviews, learning and training. Content at Interview Questions Answers .ORG might be simplified to improve our users experience. We constantly review our content to avoid errors and copyright violations, but we cannot warrant full correctness of all the content. While using this site, you agree to have read and accepted our terms of use, cookie and privacy policy. Copyright 2007-2025 by Interview Questions Answers .ORG All Rights Reserved.