What is Theory by North American School?
Submitted by: Administrator
According to this theory, good relationships reduce costs significantly. Trust and commitment are vital attributes of a successful relationships. By connecting the trust to the commitment, this theory states that trust created on the basis of minimal functional conflicts, communication, non-opportunistic behavior, and cooperation. Commitment is linked to high relationship termination cost and relationship benefits.
Submitted by:
Read Online Customer Relationship Manager(CRM) Job Interview Questions And Answers
