How and why to join and participate in groups?

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Select "Groups" from the top-page menu and click on "Groups Directory." Search for groups most relevant to your business, and request to join those groups. Once in a group, start and join conversations with others in the group, who may be current or future clients with questions. Or, create your own group and invite current and prospective clients to join. Use this group as a platform for answering client questions.
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